Who we are
Innovative. Scientific. Evolving.
We’re a team of passionate, creative people who are using extreme personalization to make the world a healthier place.
Founded in 2009 by experts in aging, genetics and biometric data, from Harvard, MIT and Tufts, science is the backbone of InsideTracker. We believe the most impactful science and technology products result from constant learning. And so, we always are.
The algorithm that drives the InsideTracker platform is continuously refined, drawing on cutting-edge research and technological advances. It’s smart and ever-evolving, just like your body is.
But we’re more than machines. We build and grow our products using both innovative technology and the human brain power of our accomplished scientific team.
What we do
Simplify. Personalize. Achieve.
We create evidence-based solutions that are simple, clear, and actionable.
Every day, there’s a new diet trend: “Eat that; take this; avoid those!” We cut through the noise by analyzing your blood, your DNA, your lifestyle and nutrition habits, and tell you how to live, look, age, and perform better.
InsideTracker products have already helped thousands of people improve their lives by improving their bodies from the inside out, using personalized recommendations for nutrition, supplements, and lifestyle. We’re optimizing everyone, from elite athletes to busy professionals and stressed-out parents.
How we're different
Experienced. Data-driven. Customizable.
Extreme personalization is the future, and we’re defining it. With 60+ years combined scientific experience, our team is equipped to lead the way.
Personalized nutrition, along with exercise and healthy habits, is the most powerful weapon for fighting chronic disease, and the best way to maintain a robust healthspan. It’s at the core of InsideTracker.
People make over 200 food-based decisions a day. That’s why there are over 8,000 scientifically studied foods in our algorithm. We don’t just tell you what to eat, we tell you why. And we help you adjust over time.
Your blood, DNA and habits are a goldmine of data. Together, they’re a snapshot of your body in time: they tell you what’s going right, what’s not. And we tell you how to improve.
The proof is in the data. Our peer-reviewed paper shows InsideTracker works. Read it here.
Where we're going
It’s been a thrilling journey, and we can’t wait to show you what’s next!
Check out our FAQ page for answers to some of our most common questions. Can't find what you need? Contact us using the details below.